When he announced his exit from 94 WIP earlier this week Brian “Sludge” Haddad stated that he had accepted “a tremendous opportunity” in a new city. Turns out that new city is his old city and that opportunity is with an old employer.
Haddad will be part of the new morning team on 101 WKQX, Cumulus’s alternative station in Chicago. Prior to the seven years he spent in Philly sports talk, Sludge spent a decade on Chicago rock radio. He was with WKQX when it was still known as Q101. He was also part of the now defunct 94.7 the Zone, which is now a sister station of WKQX and plays classic hits.
Sludge will have two partners on his new show. Alli Matta joins WKQX from sister station 93X in Minneapolis. Justin Nettlebeck comes from Grand Rapids, where he served as executive producer for the syndicated show Free Beer and Hot Wings, which originates from Townsquare Media’s WGRD.