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Category: The Barrett Blogs

Is It a Smart On-Air Decision to Ignore Anthem Issues?

If you've followed the sports media business over the past two decades, chances are your familiar with Sean Salisbury. The…

The 2019 Barrett Sports Media Summit Is Coming To…

There's a great quote by Henry Kissinger which I've used for many years. It says "Each success only buys an…

Having a Great Product Isn’t Enough to Survive

"I'm as mad as hell and I'm not going to take this anymore!" Remember that line? It was uttered in…

Is Your Brand Ready For The Next Disruption?

When change happens, the way you respond is everything. You can try to hang on to the status quo, but…

Stealing a Page from Weezer’s Social Media Playbook

At times, social media can make you feel like you're swimming in a sewer. But when the space is used…

The Cold Dose of Radio Reality

It's hard sometimes not to become jaded if you work in the radio business. The more time you spend time…

Pay Attention to the ESports Revolution

Sports radio is full of people with unique and interesting stories of how they got to where they are. One…

The Risks and Rewards of Playing to Win

It's been said many times that you don't win in sports radio without great talent. It helps that our subject…

Hosting in Markets with No Professional Teams

Hosting a sports radio program in a market with professional teams makes the job less difficult. Each day you're provided…

Rome Deserves Call From The National Radio Hall of Fame

As sports fans, we often rely on the eye test to tell us if someone is a hall of famer.…