Thu. Apr 25th, 2019

690 to Flip to ESPN Radio in Jacksonville

ESPN Radio will be coming to Jacksonville, FL in January 2019 after the Cox Media Group announced plans to split News Talk WOKV which currently broadcasts on 104.5 FM and 690 AM.  Beginning in January, News Talk WOKV 104.5 FM will continue under the same format, with 690 AM flipping to a 24-hour sports station.

“We’re very excited to expand the coverage of ESPN Sports in Jacksonville,” said Market VP Dan Lawrie. “From NFL football, to college sports, to high school football, we can cover more sports for Jacksonville sports fans than any other local radio station.”

ESPN 690 AM will carry the worldwide leader’s national radio lineup, with plans to develop a local weekday show from 3 – 6pm ET.

“The possibilities are endless with ESPN 690 AM!” said Director of Branding and Programming Nick Figueredo. “We are excited to cover Jacksonville sports the [Cox Media Group] way!”

ESPN 690 will become Jacksonville’s third sports radio station, joining 1010XL/92.5FM owned by Seven Bridges Radio and iHeartMedia’s 930 The Game.

Brandon Contes is a freelance writer for BSM. He can be found on Twitter @BrandonContes. To reach him by email click here.