Verizon will close the book on its mobile streaming video service go90 at the end of July. Verizon made a major investment in go90 and when the platform launched in 2015, go90 made a major investment in sports content. Just recently it partnered with SB Nation on the launch of a four part documentary about college football recruiting in the state of Mississippi called Foul Play: Paid in Mississippi. go90 also hosted live play-by-play of matches from the NWSL and the CONCACAF Champions League.
In a statement to Rueters, Verizon says it is not done with sports content.
Verizon will focus on building its digital-first brands at scale in sports, finance, news and entertainment for today’s mobile consumers and tomorrow’s 5G applications.
AOL and Yahoo! recently merged into a new company called Oath, which has been acquired by Verizon. While the company has not explicitly said that any of go90’s content will end up on Oath, it is a good bet some will as Roman Dillet of Tech Crunch points out that the two brands were already connected.
While go90 was a Verizon project at first, it was later moved to Oath, Verizon’s subsidiary that is the result of the merger of AOL and Yahoo. It sounds like Oath is going to be in charge of all content projects from now on.
go90 was also the platform that launched Dear Basketball. The animated short film based on a piece written by Kobe Bryant won for Best Animated Short Film at this year’s Academy Awards.
Todd Spangler of Variety reports that moving forward, Verizon will focus on live sports instead of series.
Under Verizon’s reformulated mobile-video strategy, the tip of the spear is live sports. The telco has exclusive pacts with the NFL and the NBA for games and related content that’s distributed through Yahoo Sports. Verizon now is looking at inking other deals for news and entertainment mobile content.