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Tag: Dave Greene

Winning Teams Create Big Opportunities in Sports Radio

“Winning isn’t everything, it’s the only thing!” –Vince Lombardi When I first started in Sports Radio, a local team losing…

Addressing Issues Before They Happen

One of the best pieces of advice I was ever given was when an old manager told me “work the…

All Sales Are Not The Same

Are all sales the same? I used to tell reps all the time, I don’t care why the client buys…

Thank You Radio!

I’ve written and said a lot of things about radio in my day and certainly since I started writing this…

What Motivates You?

What motivates you? It’s a pretty standard interview question and one I’ve probably asked to 90% of the applicants I’ve…

5 Things NOT To Do in Sports Media Sales

Each week as I write, I typically focus on what I believe are some of the right things to do…

Defining Success in Sports Radio

An old newspaper reporter and I used to have arguments about what success was defined as when it comes to…

Are You Pushing or Pulling?

A question for the managers out there - are you a pusher or a puller? You’ve most likely heard the…

Addressing The Competition

The competition. Let’s face it, internally, we all love to talk about how bad they are, how much better we…

Mastering The CNA

If you’re following along at home, you know I like to bring up the sales media playbook often and that…