Marquette Athletics reached an agreement to extend their radio broadcast rights deal with Good Karma Brands, which owns ESPN Milwaukee WAUK (540 AM).
Marquette and WAUK have been connected for the last 12 years. The new deal extends partnership through the next three seasons. All Golden Eagles’ men’s basketball games as well as seasonal weekly shows will be broadcast on ESPN Milwaukee.
“We are thrilled to renew our partnership with Good Karma Brands and ESPN Milwaukee,” Marquette Deputy Athletic Director Mike Broeker said. “Craig Karmazin (CEO of Good Karma Brands) and his team have been tremendous teammates over the last decade, investing beyond the scope of an agreement to help grow our brand and deepen our engagement with our fans. We are excited to continue that work together.”
As part of the agreement, the Marquette brand will be extensively promoted on multiple Good Karma Brands’ platforms including ESPNWisconsin.com.
“We’re excited to continue this long-term partnership with Marquette University and continue to bring fans great college basketball,” said ESPN Milwaukee Director of Sales Dan Carlson. “Fans near and far will be able to listen to Marquette basketball through 540 ESPN, the ESPN App, or online on ESPNWisconsin.com.”