As Entercom prepares to merge its radio business with CBS Radio, it’ll be doing so with the addition of Mike Dee as President of Entercom Sports. The company says the newly created position will focus on creating value for its sports business enterprise. Given Entercom’s play-by-play relationships across the nation on many of the industry’s top sports radio brands, adding someone with Dee’s qualifications was necessary.
Most recently, Mike served as President and Chief Executive Officer for the San Diego Padres. He’s also served in the same capacity with the Miami Dolphins, and as Chief Operating Officer for the Boston Red Sox.
Dee will be based in Philadelphia and report directly to David Field, President and Chief Executive Officer at Entercom. He’ll be charged with helping the company increase its revenue development from national sales and marketing programs, creating new platform opportunities, expanding sports distribution, and elevating Entercom’s position as a leading sports media partner in support of the company’s expansive suite of local sports radio stations, personalities and sports play-by-play relationships.
“Mike is a highly talented and accomplished executive with over 20 years of leadership experience with some of the most respected organizations in the world of sports,” said David Field. “The creation of this new role underscores our commitment to leveraging our sports platforms to compete more effectively with other media as we drive new opportunities and expand our customer base. Mike is uniquely equipped to help us develop cohesive national opportunities across sports and we are delighted to welcome him onboard.”
“I am thrilled to join Entercom during this exciting time in the company’s history,” said Mike Dee. “I look forward to building on Entercom’s terrific footprint of outstanding sports properties to deliver the maximum ROI for the company and our stakeholders.”