A format change for KRNT (1350 AM) will take place Thursday morning.
The iconic Des Moines radio station, which boasts an 80-year history, will become an ESPN affiliate at midnight and air wall-to-wall sports.
KRNT will continue to broadcast Chicago Cubs games, as well as Drake University athletics and the Iowa Energy.
Starting Thursday, listeners will get daily ESPN staples such as the “Mike & Mike” program.
That may be fun for sports fans, but it could be a jolt for those used to KRNT’s “Adult Standards” format.
If you want to hear Frank Sinatra or Dean Martin, flip to sister station 104.5 FM.
“We have a lot of loyal listeners,” general manager Jeff Delvaux said. “I suspect that I’ll be answering some phone calls, but it’s like anything else… We all try to get the better ratings, we all try to get the revenue.”
KRNT will also air Green Bay Packers games, while the Chicago Bears will be on sister station Praise (940 AM).
“They both have great followings in this area,” Delvaux said of the NFL teams.
KRNT will compete against current all-sports stations KXNO (1460 AM) and The Champ (1700 AM). KXNO carries Fox Sports Radio, and The Champ features CBS Sports.
Both of those stations offer local personalities in the mornings and afternoons.
“I just felt, and I have felt for quite a while, there’s not a strong enough national presence for (Des Moines) sports radio,” Delvaux said.
The Des Moines Register once owned KRNT, which was launched in 1935.
Credit to the Des Moines Register who originally published this article